JUST A CARD indie week, an alternative to Black Friday!

Updated: Nov 24, 2021

Have you heard of JUST A CARD?


Logo of the JUST A CARD campaign designed ny Sarah Hamilton
JUST A CARD Logo - designed by @SarahHamiltonPrints

JUST A CARD is a campaign launched in 2015 by Sarah Hamilton, English artist and designer.


It "aims at encouraging people to support, value and buy from artists, makers, independent shops and small businesses. Every sale, even just a card, is vital to their prosperity and survival".


You can read more on the campaign site https://www.justacard.org/





From 22nd to 27th November, the campaign is running the JUST A CARD indie week. Each day, mostly on Instagram, makers and small businesses are encouraged to share a picture in response to a prompt.


The week culminates on black Friday with a view to make as much noise as possible to collectively promote the products and services offered by independent makers, in a fun and joyous manner!


JUST A CARD Indie week, alternative to Black Friday

Here is my message for day 2, JUST A CARD

Florence Jalice printmaker and studio cat

Being an independent maker gives me the opportunity to explore emotions and states of mind (as in my series En chemin) and create meaningful work. I feel my voice is heard. When you choose one of my linocut printed cards or a print, you do not only buy a picture, you also buy the happiness I put into designing it, carving it and the care I took to print it and send it to you. Thank you!


Follow the JUST A CARD community to discover more independent businesses, shops and makers who put their heart and soul in designing handmade products in fair trade conditions and help you bring joy in a more sustainable way!

Christmas 2021 - Prints, cards, sketchbooks, stocking fillers - Just a card